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I'm
Felipe Castro

Digital Product Designer · Made in Colombia · Based in Rotterdam · Working globally ·

What I do
How I do it

I design,
I code,
but most
impor-
tantly
I reach your
business
goals
.

How I do it

01

Defining clear goals for the project

It’s essential to understand how success looks like for your business so the project can be oriented towards the right direction.

02

Empathizing with your users

During the research phase I collect information about what your users do, think and feel, so better decisions can be taken throughout the project.

03

Ideating -digital- solutions

There are always multiple ways to solve a problem. My purpose is to find the one that benefits your users and generates the expected profit for your business.

04

Crafting usable and beautiful interfaces

It’s all about shaping digital products that can fit naturally with your users’ journeys while adding real value to their daily lives.

05

Building and testing prototypes

It’s vital to build a bridge between a proposal and a real product through functional prototypes that can be tested and improved by each iteration.

06

Enjoying the process

Trust me, if you’re not having fun, you’re probably doing it wrong.

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Have a project to discuss? Hit me up!

hello@felipecastro.co

Mail me
All rights reserved. Design, content and development by Felipe Castro Salvador. 2021.

Have a project to discuss? Hit me up!

hello@felipecastro.co

Mail me
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